Year
2024-2025
Client
EL RATO - BARRE HOUSE
Deliverables
Branding & web
Identity and web design for EL RATO - BARRE HOUSE, Andorra's first boutique barre studio.
The Challenge
To create a distinctive and modern brand that stood apart from traditional fitness studios while fostering a strong sense of community. More than a place to work out, EL RATO needed to feel welcoming, inspiring, and like a second home for its members.
The Solution
We moved away from the soft visual language typically associated with barre and created a bold, high-energy identity centred around a vibrant signature orange. Combined with warm earthy tones and an inviting studio experience, the brand balances intensity with comfort, transforming EL RATO into a place where people come not only to train, but to belong.
Have a project in mind?
Contact us!